A professional business network between between members. We proposed the name for the group and the branding proposing a full communication package that every business in the network could use.
BAG Business Alliance Groupe
Mandate: Creation of company logo and visual communication
Designing the company logo for BAG Business Alliance Groupe
After few propositions, the favorite name chosen was "BAG": Business Alliance Group and we are proud of our professional contribution.
We created a corporate identity that communicated the strength of working as a buisness group network. Visual statement is that "together, we are strengthened." like the relationship to pieces of a puzzle.
Each company brought a different bag of services and experience that headlined in the print communication (french only).
The idea was to allow each company of the BAG network to use the branding for all business cards, letterheads and websites.
Workshopping
These brainstorming results were researched, worked and presented to pinpoint the validations for final production.
@ 2012 Kemp Productions & CO